London · Available for Q4/Q1 commissions

Art Direction
& Motion

Nine years crafting motion design, commercial video and visual narratives for global brands and ambitious startups.

Explore selected work
09 yrs in motion & video 20,000+ attendees at GAHW 2024 Palette Move to stir · click to reshuffle
Showreel · 2026 · 1:27

Video production showreel

Watch on YouTube

Motion films

Brand, explainer and documentary pieces
RuPay InternationalBrand film · 0:15
Legal Literacy CampDocumentary · 4:46
Arena InteriorsBrand film · 1:34 · Watch on YouTube ↗

Selected work

Art Direction · Motion Systems · Commercial Film · See all case studies →
GAHW
2024
View Case Study →
Haleon · Arena & Broadcast Motion Direction
Role
Art Director & Video Producer
Scope
Event opening videoTitle stingersKinetic lower thirdsMotion templates
Tools
After EffectsPremiere ProPhotoshopIllustratorFigmaSharePoint
Architected the stage screen identity and broadcast motion package for Haleon's flagship global summit. Unified 20,000+ hybrid attendees through a dynamic visual language.

OutcomeMost-attended global event in Haleon's history, and a design contribution award from the internal events team.

Contentstack
UI Tutorials
View Case Study →
SaaS · Design System Onboarding & UI Motion
Role
Motion Designer & Video Specialist
Scope
Feature walkthroughsInterface animationProduct demo loops
Tools
After EffectsFigmaLottiePhotoshop
Tutorials and animated walkthroughs that helped a technical user base adopt the new Venus design system, with 14 feature loops from first login to first release.

Outcome14 walkthrough loops, published as one playlist on Contentstack's official YouTube channel.

Kyral
Launch Film
View Case Study →
Creator App · Logo, Launch & Marketing Film
Role
Logo & Motion Designer
Scope
LogoLogo animationLaunch filmMarketing video
Tools
FigmaAfter EffectsPremiere ProIllustratorPhotoshop
Designed the logo and its animation, then the launch walkthrough and marketing film for Kyral, a creator-discovery app from Appyhigh Technology.

OutcomeThe films outlived the product: the clearest record of what Kyral did after it was discontinued.

Midnight Blossom Song, oil on canvas
Personal · Original oil paintings Off the timeline: paintings in oil Eyes, midnight blossoms and lantern light, painted slowly in layers on canvas. Seven originals, available to collect.
View the collection →
Trusted by
Amazon
Haleon
Diageo
Contentstack
NPCI
Justdial
Quark
Biz2Credit

Kind words

From people I've worked with
“Pratishtha possesses a remarkable ability to design creative and engaging learning experiences.”
Donal PriorHead of Learner Experience, Diageo
“Her strong motion skills and storytelling ability consistently elevated our projects.”
Vikash Kumar DasSenior Project Manager, LCX
“Her creativity, attention to detail, and dedication to the craft consistently delivered outstanding results.”
Nikhil SinghFounder, Namaste Buddy
“Pratishtha is a true professional who always keeps the end user at the heart of her work.”
Ankur RastogiSenior UI Developer, Biz2Credit
“She sits through multiple iterations and can deliver on exacting video editing.”
Surya Prabha VallaeAI Knowledge & Communications Architect
“We were working together for the past 10 months. It was amazing.”
Venkatesh DFounder & CEO, APPZ360
Off the timeline, I paint in oil. See the canvases → Original oil paintings

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© 2026 Pratishtha Kumari · London